Discovery Find: Template “Choosing a Company Name”

If you work in branding or work with startups, check out this week’s Discovery Find. The Find is a Template entitled “Choosing a Company Name”.

Here is the description:
“Recently, ABC Namebank completed a global survey of company names. A list of 5,000 major international corporations was compiled, and each corporate name was analyzed for its marketing power, realistic image, ownership of the name and a URL, and the appropriateness of its personality in four categories.”

To access this Template, visit http://discovery.iabc.com/view.php?pid=1718 and login with your IABC member account credentials.