Nov 4: The New Normal of Corporate Philanthropy

When: Wednesday, November 4, 2015 from 8:00 AM to 10:00 AM
American Heart Association, 125 E Bethpage Rd # 100, Plainview, NY 11803
Fee: Member $15, Affiliate Member $25, Non-Member $30 (scroll down to register)

Corporate philanthropy is changing. The new normal focuses on strategic partnerships between for-profit businesses and not-for-profit organizations. Event sponsorships, cause-related marketing, social enterprise, and board service are just a few of the ways that businesses and not-for-profits can collaborate and the social and economic benefits to both organizations are limited only by the imagination.

Learn from a panel of seasoned not-for-profit professionals and representatives from the corporate world about how to create long-lasting partnerships that will propel both organizations forward.

StatzSmith Headshot2 


  • Debbi Honorof, Senior Director, Hofstra Continuing Education
    Debbi Honorof is the Senior Director of Marketing and Communications for Hofstra University Continuing Education, where she also develops and teaches courses in marketing, writing, social media, communications, not-for-profit, career development and more. She is a frequent speaker on the topic of the 21st century workplace and the career skills necessary to thrive in today’s economy. Prior to Hofstra, Ms. Honorof spent many years as an executive in the not-for-profit field, and before that, as a corporate video producer. She is also an award-winning contributing writer at Long island Woman. Ms. Honorof serves as President of the Board of the Huntington Arts Council.


  • Kathy Munsch, Regional Vice President–Field Operations, American Heart Association
    Kathy Munsch began her tenure at the American Heart Association in 2000 as a Senior Regional Director and was later promoted to Regional Vice President.  She manages the Long Island office, the Long Island Board of Directors, a development staff, and is responsible for the integration of the development staff with other departments in the Founder’s Affiliate such as Communications, Quality Improvement Initiatives and Professional Education.  Manager.Through her leadership, more than 2,000 companies on Long Island have participated in National Wear Red Day, a component of the Go Red for Women Movement, which educates women by raising their awareness of cardiovascular disease. The Go Red for Women movement has grown on Long Island with close to 1,100 guests attending the Go Red For Women Luncheon. This educational and informative luncheon raises awareness and because of this we know more women are making better choices, exercising more and taking steps to live a healthier lifestyle.Kathy serves on the Board of Directors, Long Island Chapter for the Association of Fundraising Professionals and is the Chair for Arrangements for Philanthropy Day. She is a member of WEDLI and serves on the Board of Directors For the Advancement for Commerce, Industry & Technology. She is on the Molloy College Task Force for their symposium, “The Conversation”
  • Theresa Statz-Smith, Executive Director of Long Island Arts Alliance (LIAA)
    Theresa Statz-Smith became the Executive Director of Long Island Arts Alliance (LIAA) in 2010 following a 26-year career in public television journalism and as an Emmy Award winning producer of cultural arts programs. Theresa joined LIAA board members in a targeted effort to renew and rebuild the Alliance to better serve the arts and arts education communities. In just five years, the Alliance has successfully built upon its core arts education programs and launched the first island-wide collaborative effort to celebrate the region’s arts, culture and community.  Launched in 2012 during National Arts and Humanities month, Arts Alive LI’s October Arts Month celebration is an island-wide multi-venue festival and on-going website  New initiatives in 2015 include the LI ARTS MAP and plans to develop and market Long Island arts/culture-based tourism packages. Theresa is a 2006 graduate of The Energeia Partnership of Molloy College and she serves on the Advisory Board of the Long Island Index. Theresa is also a member of the American Business Association (ABA).  ABA is the longest running professionally managed group in the metro New York area for B2B networking.
  • Alessandra Cavalluzzi is Director of Associate Communications and Community Relations for MSC Industrial Supply Co.  in Melville, NY.  In 2005, Alessandra developed and implemented the strategic vision and business plan for Community Relations, which led to the formalization and creation of the Community Relations Department at MSC. In her current role, Alessandra develops highly innovative associate (employee) communications strategies, messages, and tactics to drive engagement and corporate strategy.  Alessandra is also responsible for developing strong relationships with local and national nonprofit partners to help build the corporation’s relationship with the community-at-large.  Through this network with nonprofit institutions, she is able to ensure MSC’s participation in those organizations that complement the company’s strategy and satisfy associates’ interests.   Alessandra also oversees MSC’s cross-functional Community Relations Teams, and a team of 100 engagement champions.  These teams are made up of associate volunteers from MSC locations across the United States, Canada, and the UK. Prior to assuming her current position, Alessandra served as Director of Community Relations and Engagement, developing and implementing the process and strategy for MSC’s associate engagement survey and action planning process.  She has also held positions as a product operations manager, database project manager, and instructional designer for the corporate learning and development department.

Register Now

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To pay at the door, email our event concierge Ann Middleman,

Special thanks to our generous sponsor Hofstra University Continuing Education.

There is a 10% discount for IABC members for all CE Social Media courses.
Please call BettyAnn at 516-463-7139 to get the discount.


Special thanks to our generous venue sponsor, American Heart Association.



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